First Day of Production

 


In the production of this commercial, I was the main lead, starring as the videographer and so-called director. Being the group's videographer gave me the authority to tell each character within each scene how to walk at a certain pace and distance. As I started production, the creation and timing of each step between each character needed to be very precise for editing.  On the first day of filming, I could process 3-4 different shots in a limited time and area. Each shot represented a certain shoe with a corresponding background and was located in different parts. The production started at around 6 pm on Monday evening and ended with shots gathered at around 8pm. The beginning of the commercial shoot came to an end with around 1 to 2 shots that were developed in a single area within an hour. The time progressed very quickly as we had limited space and limited time. The production of these shots was very precise and close together, creating an easy shot to unite when it is time for editing. These two shots were filmed in the park at the same time, just in different areas to give more variety. One area was near the park benches, and the other area was near the playground with kids and solid flooring. After the first hour had passed, I decided to move to the next location for the next few shots, the Dollar Store and Popeyes. At around the time I determined our next shooting locations, it was around 7pm, and the sunlight started to dim. With not much time, no more than an hour, we had tried to figure out how to film the remaining shots. As we arrived at the next location, the time stamp hit 7:30pm, and I rushed each character to get in position so we could start to begin filming each shot. The characters within today's beginner shots were both a girl and a boy of different heights and weights. Despite the height differences and weight differences between each character, their steps that were taken and recorded in each action ended up quite identical and easy to sync in for editing. As the shooting came to an end and the time hit 8pm, all I could do was stop filming. The sun had disappeared, and it was time to wrap it up. Once we wrapped up our tapping and shoes, we all took a break at Popeyes and ate some food to end the production.

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